AMS 441, Business Enterprise

Catalog Description: Explores the strategy and technology of business enterprises. Integrates the practice of engineering and quantitative methods with the operations of a business in today's globalized environment, whether in product development, financial management, or e-commerce.

Course Overview: http://amsvideo.ams.stonybrook.edu/ShellyIntro.html

Prerequisite: U3 or U4 standing 

3 credits

 

AS OF SPRING 2020 SEMESTER, THIS COURSE IS INACTIVE UNTIL FURTHER NOTICE

Required Texts:
"Strategy: View From the Top", by Cornelis A. deKluyver and John A. Pearce, II; 3rd edition; Prentice Hall Higher Education, 2008; ISBN# 9780136041405

"The Goal: A Process of Ongoing Improvements" by Eliyahu M. Goldratt and Jeff Cox; 3rd revised edition, North River Press Publishing Corporation, 2004; ISBN#: 9780884271789

Spring 
FLEX ONLINE COURSE
Inst: Sheldon Weinig

AMS 441 Syllabus Spring 2019

Week 1 —Overview of Modern Business
Week 2—Performance Measurements
Week 3—Benchmarking
Week 4—Manufacturing Methods
Week 5-- The Global Enterprise
Week 6—Global Product Development
Week 7—Design Methods and Supply Chains
Week 8—Midterm Examination
Week 9—Corporate Reorganizations
Week 10—Manufacturing and Marketing Strategies
Week 11—Developing a Corporate Strategy
Week 12—Contemporary Strategic Thinking
Week 13—What Counts is a Winning Strategy
Week 14—Term Paper Discussion

 

Learning Outcomes for AMS 441, Business Enterprise

1.) Demonstrate an understanding of first principles of modern business, including:
        * performance measures;
        * benchmarking;
        * corporate balance sheets.

2.) Demonstrate an understanding of the fundamentals of modern nanufacturing:
        * manufacturing methods, such as Taguchi method;
        * the global manufacturing enterprise;
        * global product development;
        * design methods;
        * supply chains.

3.) Demonstrate an understanding of the fundamentals of modern corporate strategy:
        * developing a corporate strategy;
        * contemporary strategic thinking;
        * manufacturing-marketing strategies;
        * corporate reorganizations;
        * what counts is a winning strategy.

4.) Be able to condense business articles into cogent, one-page executive summaries.

5.) Incorporate all major themes in the course into a case study paper.