College of Business 
BS in Business Management: 
Program Goals and Learning Objectives

CRITICAL THINKING & DECISION-MAKING PROCESS

GOAL: Students will demonstrate the ability to think critically and to support decisions using analytical methods

• Objective: Identify a business problem and relevant factors
• Objective: Use emerging technologies to assist with decision-making
• Objective: Use analytical methods to support decision-making
• Objective: Generate solutions to business problems

BUSINESS KNOWLEDGE

GOAL: Students will demonstrate understanding of and apply core business knowledge

• Objective: Solve discipline-specific problems demonstrating mastery of foundational business knowledge

ETHICS & SOCIAL RESPONSIBILITY

GOAL: Students will recognize the ethical and corporate social responsibilities of organizations

• Objective: Identify ethical and corporate social responsibility issues in organizations
• Objective: Analyze the contribution of business practices to stakeholder well-being

COMMUNICATION SKILLS

GOAL: Students will demonstrate the ability to communicate effectively and efficiently

• Objective: Produce persuasive documents for business
• Objective: Deliver effective presentations
• Objective: Create data visualization to present ideas